SOC 183 PZ -Consumer Society & Culture

Institution: Pitzer

Description: This course will draw upon a range of related disciplinary perspectives, including sociology, marketing studies, and history, to explore the phenomenon of consumption in contemporary life. Topics will include the historical origins of consumer society; the meaning of brands; the relationships between consumers and firms; the role of consumption in identity formation; and the connection between consumer culture and media. Students will be encouraged to use course material to think reflexively about their own positions within consumer society.

Prerequisite(s): See the current course schedule for registration restrictions.

For up-to-date information on current course offerings and details, please refer to the Pitzer class schedule on MyCampus2 Portal .